WALMART ANSWERING THE CALL

Answering the Call is ~5:00 short film about black fatherhood, written and directed by Carl Jones (Boondocks, Black Dynamite). The film premiered at the American Black Film Festival.

#TIKTOKTAUGHTME

#TikTokTaughtMe was TikTok’s second US brand campaign. Directed by Guy Shelmerdine (Smuggler) and shot over 5 days in Los Angeles. Following the completion of the production, TikTok signed a 1-year AOR contract with Saatchi due, in part, to the success of the production.

WALMART CREATOR HOUSE

In 2023, I led Walmart’s production efforts to adapt to the changing landscape of social video; creator-led content. I produced over 400 unique social videos, contracted and worked with 40+ unique content creators, and helped position Walmart as a leader in branded content on social. As a result of that work, I have been sought as a guest speaker for agencies and brands, guiding them on how to collaboratively work with content creators and rethink production processes to satisfy the need for high volume social video deliverables.

BOUNTY WINGMAN

“Football needs wings, wings need Bounty.” Bounty Wingman was a 7-day activation at Radio Row for Superbowl LVIII. The upstairs hosted a rotation of 30+ NFL players for media interviews, while the downstairs featured games, interactive content, and daily chicken wing service.

AIR WICK X WWF

One Square Foot is an ongoing cause campaign from Airwick and the World Wildlife Fund. This spot launched the ongoing campaign, and consisted of a 12 day, 100% practical stop-action shoot with puppets and sets made from sustainable materials.

WEIGHTWATCHERS FITS YOU

Fits You was a relaunch of the WeightWatchers brand focused on the individual stories of real WeightWatchers members. Directed by C Prinz with Smuggler.

WALMART HOLIDAY

Walmart Holiday (2021) consisted of 16 shoot days for 12 unique scripts with 30 locations, 180+ OCPs, 60 extras, and a few dogs. Post production began during filming, and we shipped all 12 spots within 2 weeks of wrap. Directed by Lloyd Lee Choi (Division 7).

KY THE PLEASURE IS MINE

Directed by Amy Berg and Lauren Greenfield (Girl Culture Films), The Pleasure is Mine is a 3 part docuseries about women’s sexual health, stigma, and cultural differences. It highlighted the stories and experience of 12 women of different different background, and brought them together for a group workshop and conversation.